Tourism Business News

This section of the website provides information for businesses and tourism partners in the Wakefield District.

Wakefield Council works in partnership with many organisations to encourage growth in the visitor economy for the Wakefield District.

We are members of Welcome to Yorkshire (WTY), the regional tourist board who are responsible for marketing the region nationally. We work closely with them to ensure our tourism offer is represented in regional activities and marketing campaigns.

Along with Welcome to Yorkshire, Wakefield Council works with Leeds City Council, Kirklees Council, Bradford Council and Calderdale Council to develop tourism in West Yorkshire.

This partnership is part of the Yorkshire Tourism Network managed by Welcome to Yorkshire.

How we are working for you:

>Marketing major events, festivals and specialist markets to visitors

>Delivery of major events and festivals in the district

>Promoting the Wakefield district in major publications like lifestyle magazines

>Sourcing expert support available for tourism and leisure businesses

>Encouraging group travel (coach visits) to the Wakefield area

>Working in partnership with attractions and accommodation providers to raise their profile regionally and nationally

>Highlighting potential film and TV locations to programme makers in partnership with Screen Yorkshire

>Developing new tourism products to attract visitors to the area, such as The Wakefield Festival of Food, Drink and Rhubarb and Pontefract Liquorice Festival

>Helping businesses to develop a quality tourism offer

Read on to see how you can work with us to attract visitors to the area and more customers to your business.